Industry consultant Dave Fellman has launched The Printing Sales DNA Project, a research study to determine what skills, attitudes and personality traits are most important to printing salespeople. The study will cover all segments of the print industry, including reprographics and other large format printing, and it is open to all salespeople and all printing company owners and managers, whether they’re directly involved in sales or not. The goal is to identify both what salespeople think is important, and what management thinks is important, and ultimately to get everyone on the same page.
Fellman has identified 20 “success factors” and the survey will ask you to rate the importance of each of these factors. The exercise should take you no more that 6-8 minutes.
Each survey participant will receive a free copy of the basic findings along with a discount offer on a more comprehensive report. To participate, go to www.printingsalesdna.com. The survey site will remain open until February 28, but please don’t wait until the last minute!
For more information, contact Dave Fellman, by phone at 919-363-4068 or by e-mail at dmf@davefellman.com. The Printing Sales DNA Project is sponsored by 4over.